Retail Everywhere: The Imagery Trends Powering 250% More Engagement
Think about the last time you made an online purchase. Did you start on a brand’s homepage? Probably not. Maybe you saw a product on Instagram, clicked through an influencer’s link, or found it in a targeted ad. Maybe you weren’t even actively shopping—you were scrolling TikTok, and within seconds, you’d bought something you didn’t […]
Unlock Social Commerce Success: Top Strategies for Brands in 2025
Social Commerce: The Future of Shopping is Already Here E-commerce isn’t what it used to be. Brands struggle to get noticed in an oversaturated market where customer acquisition costs keep climbing. The challenge isn’t just creating products people want but making sure they see them in the first place. Enter social commerce—a full-funnel solution covering […]
Short-Form Video for E-Commerce: A Powerful Tool Across Every Channel
Expert tips on using short-form video to boost your e-commerce brand—insights from johnnypuetz Productions on building trust and driving engagement E-Commerce and Short-Form Video: A Match Made for Conversions E-commerce brands – if short-form video production isn’t already your brand’s best friend, it’s time we made the introduction. In a world where attention spans are […]
Top 5 E-Commerce Photoshoot Mistakes to Avoid
How to Avoid Costly Mistakes and Ensure a Smooth, Successful E-Commerce Photoshoot As a creative production company that handles multiple shoots daily, we get to witness (and are part of) a ton of successful shoots! However, we also see a lot of avoidable mistakes that can derail a shoot’s success. Therefore, to help steer clear […]
Victoria’s Secret Fashion Director on Styling for Brand Storytelling
Stylists are one of the key members of any on-set team, with a role that goes far beyond simply choosing the model’s clothing (though that’s important too). They also play an important role in brand storytelling, and ensuring your photo shoots are set up for success. Priscilla Polley turned her passion and career of styling […]
The Homepage is Dead: How the New Customer Journey is Shaping Valuable Trends in E-commerce Imagery
E-Commerce Imagery Trends Shape Product Pages: Brand Storytelling Redefines Shopping Experiences Here at The Line Studios, we are e-commerce experts and self-proclaimed “data nerds”. We always keep a keen eye on the best-in-class creative in the industry and the constant shifts in e-commerce imagery trends that are driving success for brands. In recent years, brands […]
Embracing Diversity for Brand Success, Both In Front of and Behind the Camera
Revitalize your brand with diverse model casting and discover how to unleash growth through inclusivity in model selection and production team diversity Note: This article was originally published on The Line Studios LinkedIn Newsletter page. We have reposted it here to share its valuable insights with our audience. We respect copyright laws and have obtained permission […]
E-Commerce Imagery Trends: The Future of Creative Content on the PDP
Considering e-commerce is, by nature, an ever-changing industry, adaptability is paramount to success. In the linked video segment, The Line Studios’ Co-Founder and Brand Director, Lindsay More Nisbett, teams up with Lauren Rogala, our seasoned in-house Creative Director, to discuss the latest and greatest e-commerce imagery trends you should know. A Shift in E-Commerce Imagery […]
How to Maximize E-Commerce Shoots Through Creative Direction
Advice on Creating Engaging Content and Optimizing Production with a Creative Director Note: This article was originally published on The Line Studios LinkedIn Newsletter page. We have reposted it here to share its valuable insights with our audience. We respect copyright laws and have obtained permission to republish this content. A fraction of a second. That […]
The Power of Visuals: How Beauty Brands Use Imagery to Connect with Consumers
Strategic tips for captivating brand imagery that engages customers on all channels Note: This article was originally published on LinkedIn. We have reposted it here to share its valuable insights with our audience. We respect copyright laws and have obtained permission to republish this content. Lately, the high-growth, but increasingly crowded beauty industry has been top […]
